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  • Our Mission
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Stories of Sustainability

Restoring Balance

Hart Ranch - Little Shasta, California
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Here in the Little Shasta Valley, our cattle thrive in a symbiotic relationship with all species, particularly those that are listed as either threatened or endangered.

Blair Hart
Owner of Hart Ranch

For over 150 years, the Hart family has been caretakers of the Little Shasta Valley in Northern California. This is a powerful story of a ranching family dedicated to protecting the well-being and balance of cattle, wildlife, fish and plants.

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Gracie Creek Ranch - Burwell, Nebraska

Gracie Creek Ranch is located in the Nebraska Sandhills, the largest sand dune formation in the Western Hemisphere....
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RestoringBalance

Hart Ranch - Little Shasta, California

For over 150 years, the Hart family has been caretakers of the Little Shasta Valley in Northern California. This is a...
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ManagingUrban Sprawl

Tri J Cattle - New Orleans, Louisiana

Hurricane Katrina forever changed the lives of the Jonathan Jones family. The catastrophic storm claimed 75% of their...
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  • Our Mission
    The mission of Prime Pursuits is to lift beef production from a commodity industry to a specialized business. In this transformation, we see many opportunities for cattle producers – big and small.
  • Our Program
    Prime Pursuits is a paradigm change for the beef industry and rewards the men and women of production agriculture for their hard work and quality Angus beef production.
  • Our Teammates
    Building a strong team of like-minded producers is a cornerstone of our charge. Consistency of quality and supply is paramount to the success of this program.
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