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Bar Y Cattle

Elida, New Mexico
New Mexico Flag
1981
Year Established
4360'
Ranch Elevation
12"
Average Rainfall
Bar Y Cattle

Meet Jimmy Dale Ward, the owner of Bar Y Cattle near Elida, New Mexico.

We are excited and honored that Jimmy Dale and his family provided the first set of cattle to be harvested for the Prime Pursuits program. The results were amazing – 100% USDA Prime or Choice. Jimmy believes deeply in God, country, and hard work. And as much as he loves baseball and banana pudding, he loves his family even more.


I couldn’t make it without my wife, Patsy. For 43 years she’s made it work for both the family and the ranch. It can be tough, you know. A lot of uncertainties in running a ranch. Weather, water, prices. Working with 44 Farms and being part of the Prime Pursuits team has removed a lot of those uncertainties. 44 Farms bulls make a big difference. They are big, thick, muscular bulls. They pass on that thickness, mass, and marbling to their calves. The disposition of the bulls is good. The calves are gentle too, which makes them feed so well. There is no comparison to the quality of 44 Farms bulls. They are the best. And I can’t say enough about the camaraderie – the sense of family, the attention to detail. If I have a question, I just pick up the phone.

Jimmy Dale Ward
Bar Y Cattle • Elida, New Mexico

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  • Our Mission
    The mission of Prime Pursuits is to lift beef production from a commodity industry to a specialized business. In this transformation, we see many opportunities for cattle producers – big and small.
  • Our Program
    Prime Pursuits is a paradigm change for the beef industry and rewards the men and women of production agriculture for their hard work and quality Angus beef production.
  • Our Teammates
    Building a strong team of like-minded producers is a cornerstone of our charge. Consistency of quality and supply is paramount to the success of this program.
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